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Monday, 23 May 2011 15:03
Packaging Design Center Invite
Unfortunately, many brands don't age like fine wine and improve as time goes on. A periodic nip/tuck is necessary to remain fresh and timely. When Americhem's marketing team came to Keathley, their brand lacked distinction and was showing signs of age. To truly communicate their position of global leadership, a multifaceted branding and marketing strategy was deployed to reintroduce the brand within several key markets.
Published in
New Face of Americhem Campaign
Monday, 23 May 2011 13:27
Fillers Focus
The doctors at Akron Plastic Surgeons came to us to find a way to stand out in a stiff competitive landscape. The solution? Talk to our predominately female target audience about something other than implants and Hollywood glamour. The truth is that most Midwest women don't seek out plastic surgery to transform into iconic beauties. They just want to turn back the clock.
Published in
Beauty Within Campaign
