Making the switch to energy-efficient lighting is an easy way to reduce energy use. Our task was to encourage people to take this step on Earth Day - the one day everybody and their brother is trying to express their commitment to environmental stewardship. In one year alone with minimal budget, we we're able to get 200,000+ people to watch a video to plant a flower bulb for Earth day. And, 800+ schools and 500+ retailers nationwide were involved in the initiative.
Dim lights Embed Embed this video on your site